1/106-108 Charles Street, Launceston, 7250, Australia
Established January 2024
Blue Illusion is a French-inspired women's lifestyle brand that was founded with a dream to combine timeless style with exceptional service. Guided by the company's three pillars of Fashion, Lifestyle and Community, Blue Illusion hopes to share its 'joie de vivre' through elegant designs, quality craftsmanship and exclusive collaborations.
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