03/09/2023 Ultra Labels is a leading Australian-owned business that provides custom label and flexible packaging solutions using cutting-edge print technologies. Ultra Labels approached Viabrand to help prepare their business for the next stage of growth.
A quality-inspired brand refresh
Viabrand analysed the market, competitors and the client’s brand strengths, target markets and buyer personas to develop a brand refresh strategy.
We then reinvigorated Ultra Labels’ branding assets to reflect its position as a quality packaging solutions provider whose work, consultation and customer service exceeded industry standards.
Updating brand colours to symbolise energy (red), sophistication (black) and refinement (cool gray), Viabrand encapsulated the underlying quality story that was driving the growth Ultra Labels was experiencing during the next phase of its business.
- Sales templates
- Business cards
- Advertising templates
- Email signature, and
- Social media templates
- A refresh designed for growth
- With a brand refresh to reflect its quality offering, Ultra Labels has positioned itself as an innovator in the packaging market with superior digital printing capability and flexible packaging production.
Brand Strategists + Brand Designers + Brand MarketersWe are a team of Brand Strategists, Brand Designers and Brand Marketers, helping brands reach their goals. We develop successful brands that connect with the right people. Specialising in:* Brand Strategy* Branding & Identity* Graphic Design* …