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Articles & News
Why do we remember more when we read?
2023-01-30Much research has gone into the effectiveness of print over digital when it comes to absorbing and retaining information. The results show that the printed word holds considerable more power to engage an audience and prompt them to action, … Read more »
2023-01-30Better than you imagine. It works because it's personal. Don't we all still collect our mail with a tinge of hope that there’s something other than bills in our letterbox? Who doesn't like to receive a gift, a product sample, a discount or … Read more »
2023-01-30Despite a time of the highest use of digital media during Covid, Roy Morgan research is still showing that print continues its growth as the more highly valued marketing medium for customers.An overwhelming 83% of catalogues read are printe… Read more »
6 things most people don't know about. . .CREATING QUALITY PRINT IMAGES
2023-01-30IMAGE SIZEIf your image isn’t created in the size it’s going to be printed, it will distort when we enlarge it. Resizing can also cause unintentional resolution changes. Check our Guide to Standard Paper Sizes too before you start to get th… Read more »
2023-01-301. Use some sense. Sight, sound, smell, taste and touch have more of an impact than words or pictures on a page because they engage a part of the brain other than our conscious thought processes. These are primordial, we respond without thi… Read more »
HOW DO YOU CHOOSE THE RIGHT PAPER?
2023-01-30Paper’s paper, it’s all much the same as what goes in the photocopier, right? Nope.The type of paper that’s best for certain print products can be one of those things you never think about, until you need to have something printed. So how d… Read more »
6 QUICK TIPS TO AVOID… common print mistakes
2023-01-30We work hard to produce the best print product for your budget. To help you achieve that goal too, we’ve put together 6 tips so you can avoid some of the most common and costly print design mistakes.1. LESS WORDS, MORE PICTURES.Show us, don… Read more »
