About Ittara
Established January 2024
Ittara is a luxury fragrance brand that sources the finest Eastern oil-based fragrances to provide a rich, long-lasting scent in a convenient, travel-friendly size. Our mission is to provide safe, oil-based fragrances as an alternative to alcohol-based, spray-on fragrances that are popular in Western communities. We believe that oil-based attars are a superior alternative to alcohol-based perfumes, which are often filled with Volatile Organic Chemicals and can cause health issues and harm the environment.
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