6 QUICK TIPS TO AVOID… common print mistakes
By Glide Print
About This Author
From business cards to banners, presentation folders to posters, variable data to vehicle wraps, Glide Print manage the whole process with our famous personal and professional print service. Just send us your specifications and we'll take care of everything until your order is on your desk. W…
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Why do we remember more when we read?
01/30/2023 Much research has gone into the effectiveness of print over digital when it comes to absorbing and retaining information. The results show that the printed word holds considerable more power to engage an audience and prompt them to action, a feature now referred to as ‘the primacy of print’.Prof... Read More »
01/30/2023 Better than you imagine. It works because it's personal. Don't we all still collect our mail with a tinge of hope that there’s something other than bills in our letterbox? Who doesn't like to receive a gift, a product sample, a discount or news of a product they didn't know they could buy? Techno... Read More »
01/30/2023 Despite a time of the highest use of digital media during Covid, Roy Morgan research is still showing that print continues its growth as the more highly valued marketing medium for customers.An overwhelming 83% of catalogues read are printed hardcopy, compared to digital sitting at just 3%. In addit... Read More »
6 things most people don't know about. . .CREATING QUALITY PRINT IMAGES
01/30/2023 IMAGE SIZEIf your image isn’t created in the size it’s going to be printed, it will distort when we enlarge it. Resizing can also cause unintentional resolution changes. Check our Guide to Standard Paper Sizes too before you start to get the correct dimensions for your page.DPIImages from a webp... Read More »
01/30/2023 1. Use some sense. Sight, sound, smell, taste and touch have more of an impact than words or pictures on a page because they engage a part of the brain other than our conscious thought processes. These are primordial, we respond without thinking. Add scent to your marketing products, use the psychol... Read More »
HOW DO YOU CHOOSE THE RIGHT PAPER?
01/30/2023 Paper’s paper, it’s all much the same as what goes in the photocopier, right? Nope.The type of paper that’s best for certain print products can be one of those things you never think about, until you need to have something printed. So how do you know which one in the mountain of choices in fro... Read More »